Sustainability stop-motion video
«Upcycling together»

ETH Sustainability, ETH Store, Campus Service, HK

«Upcycling together» is a visual storytelling project about transforming former ETH Zurich banner canvases into trendy bags. With ETH Sustainability, we have co-designed a stop-motion video that showcases the upcycling process of a repurposed banner and promotes awareness around reuse, cooperation, and social responsibility.

What we did:
Script
Production
Artwork
Animation
Video

Video

Stills

ETH_Sustainability_Upcaycling_Stopmotion_01.png
ETH_Sustainability_Upcaycling_Stopmotion_02.png
ETH_Sustainability_Upcaycling_Stopmotion_03.png
ETH_Sustainability_Upcaycling_Stopmotion_04.png
ETH_Sustainability_Upcaycling_Stopmotion_05.png
ETH_Sustainability_Upcaycling_Stopmotion_06.png
ETH_Sustainability_Upcaycling_Stopmotion_07.png

Mockup

ETH_Sustainability_StopMotion_MOCKUP_V01_Seite_1_web.png
ETH_Sustainability_StopMotion_MOCKUP_V01_Seite_2_web.png

Production Process

BTS_ETH_Sustainability_Stop_Motion_01.JPG
BTS_ETH_Sustainability_Stop_Motion_05.JPG
BTS_ETH_Sustainability_Stop_Motion_02.JPG
BTS_ETH_Sustainability_Stop_Motion_07.JPG
BTS_ETH_Sustainability_Stop_Motion_04.JPG
BTS_ETH_Sustainability_Stop_Motion_08.JPG
BTS_ETH_Sustainability_Stop_Motion_00014.png
BTS_ETH_Sustainability_Stop_Motion_06.JPG
BTS_ETH_Sustainability_Stop_Motion_00021.png
BTS_ETH_Sustainability_Stop_Motion_00023.png
BTS_ETH_Sustainability_Stop_Motion_00032.png
BTS_ETH_Sustainability_Stop_Motion_00027.png
BTS_ETH_Sustainability_Stop_Motion_00029.png
BTS_ETH_Sustainability_Stop_Motion_00006.jpg
BTS_ETH_Sustainability_Stop_Motion_00010.jpg
BTS_ETH_Sustainability_Stop_Motion_00011.JPG
BTS_ETH_Sustainability_Stop_Motion_00009.jpg
BTS_ETH_Sustainability_Stop_Motion_00040.JPG
BTS_ETH_Sustainability_Stop_Motion_00042.JPG

People involved

Departments:
A collaboration between MML
and ETH Sustainability

Project Lead ETH Sustainability:
Julia Christina Ramseier

Project Lead MML Team:
Robin Bretscher M.A.
Dr. Jeanine Reutemann

Script Development:
Julia Christina Ramseier
Robin Bretscher M.A.

Storyboard & Animatic:
Carlo Roman Picaso M.A.

ETH Sustainability:
Julia Christina Ramseier
Claudia Zingerli

Campus Services:
Silke Rottler
Maja Däppen
Andrea Kaufmann
Carmen Schaffner
Silvia Greco

HK:
Michael Keller
Vinzenz Greiner

ETH Store:
Andrea Kaufmann

Camera:
Alexander De Biasi
Elyna Alyn Zamree
Dr. Jeanine Reutemann

Postproduction & Sounddesign:
Carlo Roman Picaso M.A.

Backstopping:
Dr. Jeanine Reutemann